1. lol, I LOVE that monkey graphic!! and yes, I run a blog for funzies I have been real lucky and no author has ever called me out on a review. Everyone of them says don’t worry about not liking that book, hope you will try my next. If I’m gonna give anything lower than a 3 star I contact the author and let them know… I don’t know if they like this or not… I do it because for some reason, if I was an author, I would like a heads up about a bad review.

  2. Ryan

    “taking on the lion’s share of the marketing of their books (which is really the publisher’s job)”

    You don’t know much about publishing, do you? Only the bestsellers really get marketing help from publishers. The majority of published authors are required to do much of the marketing themselves. If you want to learn more about his, try reading the Passive Voice and you’ll see some of the author stories that talk about this.

      • Ryan

        And your books are self-published. I wasn’t referring to self-publishing above. I was referring to traditional publishing. When you’ve had 35+ book published through traditional publishers, then you will be more informed as to what traditional publishers actually do. If you really want to know, go ask some of the seasoned professionals out there who know. They will all tell you to a person that you, the author, are responsible for marketing your books and hence are responsible for your own career.

          • SharonS

            Didn’t realize there would be a cock fight… (Was that too crude? You can delete if you want, you know why? Cause it is your blog! 🙂
            I got a real easy math problem this time! 1x _=1

          • Heather

            I’m afraid Ryan is right. Publishers don’t do much marketing for authors unless you’re a bestseller. It is well known that many authors are required to do the marketing for themselves. It is also true that no matter if you’re self-published or trade published, you are responsible for your own career.

            Also, I don’t think Ryan is a troll for expressing an opposing view on a blog. You seem to be the one who started the cock fight, Sean. Five books is the mark of a beginner. Thirty-five is someone who’s been around the publishing world for a while. Instead of dismissing him as a troll, maybe you could stop and listen to what he has to say.

          • Sorry to disagree, Heather. Lots of evidence out there to suggest that publishers aren’t doing enough to market their books and even more about the vast majority of marketing being left in the author’s hands. Tons of it. The interesting thing is that publishing is a business, publishers want ROI. They have marketing departments (the big ones) and publicists (the little ones). Both have budgets to market the books. The people with no marketing budgets are the authors who are producing the stuff that keeps publishers doors open. Call me crazy, but that isn’t a strong recipe for profitability at all. Perhaps it’s one of the reasons that 70% of books published each year don’t earn out their advances.

            As for the troll matter, A comment beginning with a sarcastic “Uh, yeah,” is generally troll language. Also, it’s my website and my blog and I keep the bar set extremely low for bad behavior.

            Interesting how you and Ryan both have IP addresses from Salt Lake City Utah. Odd, that.

            Have a good day.

          • Ryan

            Not odd at all. I know her. I was the one who pointed her to your post.

            Good to see you can admit the facts about publishers and marketing.

  3. Nice post, and some good insights. I wasn’t going to comment, but wanted to make it clear I’m not the Ryan who left the comment above 🙂 I remain objective about these things all the time. And I had to do math to get the comment published 🙂

  4. Derryl Murphy

    My favorite thing in all this mess is now officially Ryan’s comprehension skill set. I don’t even care about anything else. I will say though that if I’ve ever commented on a review of one of my books, it’s been with a note of thanks and perhaps a note of correction if some factual error (that actually means something) has creeped into the review.

    • Derryl, that is one of the most embarrassing things as a reviewer (at least to me). Typos happen, but getting facts mix up and having the author contact me to let me know *headdesk*. Using an ereader makes it very hard to ‘flip’ back through to fact check events or the order in which things happened. Having a PDF on an ereader and forget it! You can’t highlight with those. If I am in doubt I will send authors the review ahead of time to ask if I got things correct.

      and spelling the authors name wrong!? been there done that!

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